A New Digital Era of Advertising

Siemens Infrastructure & Cities division makes decisions that affect our everyday lives.

To support their innovation in traffic technology, they commissioned us to create a celebration of the advances they've made with a strong emphasis on what is still to come.

Conveying difficult concepts in single images is an art form which we managed to perfect across display panels, adverts and literature during the course of this fascinating project, with the use of a modern digital layer. This enables us to create offline and online animated sequences for their advertising.