We were very excited when one of our long-standing global clients rolled out its new brand.
Our task involved the transfer of old collateral to the new brand whilst introducing new and exciting ways to showcase the brand in a digital environment.
This involved a new tone of voice and new photography shoots on a global scale, implemented across various print and digital executions.
New imagery and copy were created and implemented into the new designs.
Rolled out across 14 regions including Africa, Europe and USA.
Global photography shoots and image sourcing for the new brand.
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